Sharing the Taste Experience

We supported Soreal and France Culinaire Développement in the design and build of their stand for CFIA in Rennes.

The ambition: to create a warm and structured space, conceived as a true hub for exchanges around taste expertise.

The stand is organized into several complementary areas: a front-facing reception, a central island dedicated to discussions and tastings, a more private meeting space, as well as product niches showcasing the ranges. An open-access coffee counter enhances the convivial atmosphere and naturally encourages interaction.

To ensure strong visibility, a large-format signage displays both brands, while a screen captures attention from the aisles.

A project designed to reflect the brands’ DNA: innovation, expertise, and conviviality serving the agri-food industry.
A stand built to last, designed from the outset to be reused across multiple editions.