One concept, infinite potential
Init
SHOW: IT Trans, Innotrans | CITY: Karlsruhe, Berlin
Yes, an exhibition stand can act as a branding platform.
Designing brand guidelines = designing a cutting-edge stand…at least as far as we’re concerned. Adopting the same rules as a global communication campaign for the development of our stands allows us to harmonise our client’s brand image wherever represented. This is the key foundation of our success story with Init. The idea is simple: whatever the event, venue or theme of the event, a truly relevant concept can be duplicated effectively and sustainably.
Since 2016, we develop adaptable, duplicable and reusable stands for this awesome client. That’s not all! This methodology enables us to implement new and adapted technologies to enhance our experiential spaces.
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