Connecting ideas to shape the city of tomorrow
PNY Technologies
SHOW: Smart City Expo | CITY: Barcelona
For the Smart City Expo World Congress, PNY Technologies entrusted us with a clear mission: to bring together eight partners, eight visions and multiple solutions within a single, seamless visitor journey.
We designed a stand inspired by the city of the future: a connected, sustainable and intelligent metropolis where every solution finds its place and contributes to a shared narrative.
Visitors explore a setting combining concrete effects, structural arches, a suspended signage system and futuristic neon lights. Each DEMO corner, made up of illuminated blocks, functions like a station within this miniature smart city, while the VIP area offers a premium pause at the heart of the experience.
The diversity of furniture, enhanced by fresh touches of greenery, sets the rhythm of the journey and makes the space both lively and intuitive.
This immersive environment embodies innovation in all its forms, firmly positioning PNY and its partners within the imagination of tomorrow’s city.
A coherent, dynamic and immersive space designed to assert PNY’s role as a key enabler of future urban solutions.
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